This is Arty.
Arty loves the sea. The protected sea.
Arty likes eating good fish.
But Arty is a dreamer…
… because in reality…
But Arty can change that…
… so that people can catch good fish…
… with RESPECT!
And that is something that, for Arty…
… we can GUARANTEE!
With Arty, let’s turn this dream into reality.